Cut The Costs Of Finding And Managing Leads
Every organization with a sales force keeps an eye on the leads it generates – how many does each salesperson get and how many are converted into customers. But as most companies now appreciate, the...
View ArticleGood Business Deeds Can Be Good Business Deals
‘Cause’ marketing that links your company or brand to a non-profit group or charity enables you to promote your business while you give something back to your community. Perhaps the most interesting...
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Keep Your Customers Coming Back
Customer loyalty programs work big time for big companies but small business owners are often deterred from developing one because of worries about how much it would cost or how difficult it would be...
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In-Person Networking Works
Despite the benefits of online contact any time, from anywhere, personal interaction is as good for business now as it was 20 years ago. In the world away from your desktop, your competitors are...
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Build Customer Relationships with Email Marketing
For small businesses just getting started with marketing or even more established businesses who want to build better relationships with their customers, email marketing is one of the excellent tools...
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